Since 2000, when Google rolled out its new algorithms for ranking websites, businesses and website designers have been working to stay ahead of new updates and changes in the way Google determines search engine results. Many small business owners, with websites designed to help grow their business have found it difficult to navigate the seemingly…

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As marketing throughout the web has rapidly increased and becomes more and more creative, small businesses are always looking for optimization, which means the best avenue for their online branding and presence. When it comes to Internet marketing, a common matter is which is superior: search engine optimization (SEO) or social media optimization (SMO)? Here…

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If you are selling something online it is important to make sure you are attracting as many potential customers to buy your products as possible. Here is a some website design optimization that will help your overall conversions: Aesthetics Matter The way your site looks is important. You can have the best product ever, but if…

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If you use WordPress for your website blog, then you’ve no doubt run into questions from time to time. From our SEO marketing standpoint here at ZooSEO, we found this article very helpful in answering some of those top questions. Need a new website or upgrade? We do professional web design for small businesses using…

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At the start of the new year, everyone’s eager to go on that diet or exercise regimen. The one thing people should never try to make thinner though, is their content. Knowing what thin content looks like isn’t just an important skill for SEO companies, but for their clients as well. Allowing small businesses to…

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From the Horse’s Mouth If you happen to frequent any one of the SEO forums out there, big news and big rumors are flying about Matt Cutts, Googles spokesperson in regard to SEO and site development for more than 15 years. However, at this point, everything is just speculation. According to Matt Cutts, coming directly…

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Owning a business these days can seem overwhelming with all the options for online and offline marketing. Sometimes it’s confusing to know just how to build of your business and increase your exposure. To stay competitive, you have to learn how to build your brand online as well as off. One of the first things…

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If you have a business website you know that getting traffic to that site is your main goal. Even with a great website replete with helpful, well-written content it still has to be able to get discovered by a search engine. Business owners may need to go through a little DIY SEO to discover the…

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Have you ever wondered how you can kill your SEO? I mean, surely it’s not doing all that much for you, right? Why not just get rid of it altogether? Well, don’t worry. We’re here to tell you the fastest way to kill your SEO, aside from calling the exterminators. The key thing you need…

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