Top 2019 Web Design Trends for Small Business

  For small business success, your company needs a robust website. There is no way around it. Simply put, without a captivating website presence, you will miss valuable business and fall behind your competitors who have optimized their websites. There is a large array of information on the internet about web design trends. Working in…

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Small Business SEO Trends to Utilize Now for 2019

No one can predict the future of technology with perfect accuracy. Because of the accelerated changes in the market, foretelling what will happen in certain business markets is unimaginably complicated. However, in the SEO industry, the indispensable role produced by rising SEO trends must not be overlooked for small businesses. Previously, many search engine algorithm…

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SEO Can Multiply Your Small Business Impact!

When you had your business cards or company brochure printed, it is likely that you carefully proof-read all the wording and examined the arrangement and logo thoroughly before you sent them off to the printer.  Then, after all the design work and expense you invested into creating your business cards or brochures, did you store…

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Behavior Leads vs Demographic Leads

The key purpose of online marketing is to get your product or service to people who would potentially purchase from you. Lead generation research is a way to find these potential customers. For lead generation to be effective, it needs to give you leads that produces customers that have the problem or need that your…

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Find New Customers Using the Most Effective Leads

Have you ever looked out in public at a large amount of people and wondered which individuals could benefit from what your small business offers?  Which ones might become your new customers?  And how can you lead them to your site?  It is the overall goal to drive a target audience to your landing pages…

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Publicity vs. Advertising: Are You Utilizing Them?

The bottom line for every small business is getting the customer to know who you are, what you offer, and why they need what you have. Customer knowledge is what leads to clicks on your website, which lead to sales. So, how do you get the customer to believe your claims? Why should they trust…

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10 Reasons to Use Twitter for Your Small Business

Twitter. It seems to be a love it or hate it social media app. For some people, it’s their lifeline to staying connected with friends, fans, and their community. For others, it appears to be gossip talk central. But, no matter how you feel about it, your small business NEEDS to be on Twitter. If…

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Small Business Email Etiquette

For small businesses, the most valuable resource in your success arsenal is your contact list. Business growth, in the information age, where knowledge is no further away than a few strokes on a keyboard, demands an increase in personal contact. As our ability to get the information we want becomes easier, the need for businesses…

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Get Started Marketing with Video Content

Video marketing is the latest and greatest in social media marketing service recommendations. With the rapid growth of YouTube, Vimeo, Vines and other video based websites the opportunity to market products and services has expanded exponentially. Advertisement videos are now seen as an entertainment genre all their own, with the capacity to shape and influence…

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10 Tips You Can Use Right Now to Avoid Google Penalties

Since 2000, when Google rolled out its new algorithms for ranking websites, businesses and website designers have been working to stay ahead of new updates and changes in the way Google determines search engine results. Many small business owners, with websites designed to help grow their business have found it difficult to navigate the seemingly…

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